Having random strangers on the internet vote for your 4 P's of marketing is a terrible business plan.
You need to differentiate your brand. Hate to be blunt but you really aren't offering anything new. Lots of small companies have outsourced their production, slapped their brand name on it and are now gone.
Our business plan is very simple, we have bringing these sticks in for people to use and selling them direct at the lowest possible rate. It is the same way we built our current business and it has been very successful, I would agree that basing my business plan on customer feedback would not be sufficient, and I can assure you that we gave a lot more thought to it than that. I am not keen on building a brand, too much work, and trying to compete with the big brands is difficult. What we are doing is providing a really good option for kids sticks to our current customer base (5,000) and anticipate that word of mouth with spread from there. Putting all of our faith on the product, and we are confident that there will be a market!